With an increasing focus on digital as an expected enabler for consumers, how might we improve the shopping experience of customers in Public Market, Rochester?
• Over 200 vendors offer products on market, space is limited
• Open on Tuesdays and Thursdays from 6:00 a.m. to 1:00 p.m.
Saturdays from 5:00 a.m. to 3:00 p.m. year-round.
• In addition, an array of independent local business can be found on
Market ground and in the surrounding Market District.
• Finding different type of goods easier
• Find parking spots easier
• Aware benefits of using shuttle or bicycle
• Report dishonest vendors
• Get tips for shopping
• Know volunteer and ads information
• Too crowded for customers
• Limited parking
• Minimal signs
• Lack of flow
• Less vendors' information
• Local residents
• Students who live in Rochester
• Mobile Application
• Interactive maps
Prototype Link: https://xd.adobe.com/view/72184caf-32d5-4c45-959a-72e4d8048a76/